DotYork/NUX Crossover Event - UX & Typography

I was recently given the opportunity to return to York to speak at the second DotYork 🔀 NUX crossover event.

This post acts as a round-up of useful typography resources & links from aspects mentioned during my talk.

Table of Contents

  1. The Adana Letterpress
  2. Design Guidelines
    1. Alignment
      1. Line Length
    2. Repetition
      1. Font Pairing
    3. Contrast
    4. Proximity
    5. Balance
      1. Grid Systems
      2. Baseline Grid/Vertical Rhythm
  3. Vincent Connare
  4. Creating Your Own Font
  5. Further Reading
    1. On-line
    2. Print
  6. In Conclusion

The Adana 8x5

The letterpress I spoke of in my talk was the British made Adana 8x5

http://britishletterpress.co.uk/presses/small-presses/adana/

http://britishletterpress.co.uk/presses/small-presses/adana/the-adana-8-x-5/

Caslon - current home of the Adana letterpress

Design Guidelines

The 5 key design guidelines, which align with useful typographic guidelines were;

This article - https://maddisondesigns.com/2009/03/the-5-basic-principles-of-design/ - offers a useful overview of these 5 Basic Principles Of Design.

Alignment

The research completed by Microsoft I mentioned during the talk on how people read copy, and therefore interact with typography, online can be found here in their article The Science of Word Recognition - https://docs.microsoft.com/en-us/typography/develop/word-recognition

Line Length

Further information on defining an optimal line-length for your users can be found in these articles.

https://baymard.com/blog/line-length-readability

https://designshack.net/articles/typography/the-importance-of-designing-for-readability/

Repitition

Font Pairing

A useful intro to combining fonts can be found here;

A Beginner’s Guide to Pairing Fonts

These are some great example sites showing font pairing in action;

http://femmebot.github.io/google-type/

https://www.typewolf.com/

http://hellohappy.org/beautiful-web-type/

http://typespiration.com/

https://justmytype.co/

https://typ.io/

And these following tools can be used to create and test your own font combinations;

https://www.fontpair.co/

https://www.canva.com/font-combinations/

https://www.typotheque.com/fonts/combinator/latin

https://typekit.com/

And in this area, Fonts In Use is a really useful site to look at real-world examples of both font combinations and individual fonts in place;

https://fontsinuse.com/

Contrast

The following online tool is really useful for quick checking of typographic contrast;

https://webaim.org/resources/contrastchecker/

And this page rounds up other solutions in this area;

http://www.webaxe.org/color-contrast-tools/

If making use of Sketch App for your UI design, the Stark plugin has proved to be the best I’ve found for checking contrast of text;

https://sketchapphub.com/resource/stark/

Information on the Chrome DevTools browser integration can be found here;

https://developers.google.com/web/updates/2018/01/devtools#contrast

Proximity

The following resource offers a useful overview of proximity in regard to design with a specific focus on use in typography;

https://www.sitepoint.com/principles-of-design-proximity/

Balance

Grid Systems

There is so much written about the use of grid systems in design, and in particular how they apply to typography but this is a useful starting point for research;

http://thegridsystem.net/tags/typography/

The classic 📙 book Thinking With Type also offers some useful information in this area;

http://thinkingwithtype.com/grid/

Baseline Grid

In regard to the vertical rhythm of typography, look towards information like the following on baseline grids;

http://typecast.com/blog/4-simple-steps-to-vertical-rhythm

https://builttoadapt.io/8-point-grid-vertical-rhythm-90d05ad95032

Vincent Connare

Information on the Typographer & Designer Vincent Connare can be found here;

https://en.wikipedia.org/wiki/Vincent_Connare

http://www.connare.com/

https://twitter.com/VincentConnare

Creating Your Own Font

There a loads of useful tools available to experiment with creating your own font of examining other people’s.

Fontstruct is a great on-line, block-based font creation tool;

https://fontstruct.com/

As is FontArk;

http://fontark.net/farkwp/

For Desktop based tools, the open source FontForge has always been the classic font/typeface design tool;

https://fontforge.github.io/

FontLab Studio is more an industry standard, but a more expensive solution;

https://www.fontlab.com/font-editor/fontlab-studio/

And Glyphs is the middle-ground between these two options;

https://glyphsapp.com/

Further Reading

On-line

Butterick’s Practical Typography

http://practicaltypography.com/

Butterick's Practical Typography

An excellent resource by Matthew Butterick (https://twitter.com/mbutterick) who also created the legal specific http://typographyforlawyers.com/ resource. Practical Typography offers an excellent overview of typographic theory and is an excellent starting point for learning more about this area.

The Elements of Typographic Style Applied to the Web

http://webtypography.net/toc/

The Elements of Typographic Style Applied to the Web

A web–specific version of the excellent Elements of Typographic Style book maintained by Richard Rutter. Very useful overview and intro to the more in–depth and non web–specific original.

Print

The Elements of Typographic Style

one of the best investments I can recommend when it come to learning typography is to purchase a copy of Robert Bringhurst’s Elements of Typographic Style (http://amzn.to/1itePlL)

Elements of Typographic Style Book

For a lighter overview of typographic history and use take a look at Simon Garfield’s Just My Type (https://amzn.to/2yCVIck)

In Conclusion

Thank very much to all who attended my talk on UX & Typography

It hopefully offered some useful tips that can be applied to general product design work.

If you’d like to discuss more, or have any questions in this area, I can often be found discussing this topic on-line.

https://twitter.com/search?q=typography+from%3Awhitingx

Thanks ツ